At Professional Products Division, our mission is to support Hairdressers and PRO consumers, devoloping PRO Hair industry sustainably and while benefiting all.
We must always reinvent professional beauty and lead the digital transformation of our industry with a customer-centric and a Data Driven decision making approach.
Your mission as Business Development Analyst:
Develop long term strategies for its Channel integrating the vision of the Brands, Commercial inputs and Shopper knowledge with help of CMI
Your Key responsabilities…
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Go to Market Activation: ensure activations that contribute to a sustainable growth of the Channel
- Launch Plan: contribute to the definition process by assuring that the concrete needs of the channel are met
- Pillars / Assortment: according to the Brand guidelines, define exclusivities & Heroes skus for the channel and follow up the performance
- Promo & POS Satrategy: consolidate all the G2M activations (discounts, POS investment) to guarantee the coherence with the división strategy and mesuare the impact in TO
- Sales Policy: defining a commercial policy with an omnichannel vision.
- Valorization: help to achieve valorization targets when designing Promo and work on Customer Allowances recommendations for the Channel
- Sales Forecast: actively contribute to Division Forecasting process both long term (Budget/Trend) and short term (Month) challenging Channel’s director input to assure the most accurate estimation
- Analyzing brand performance, sales, and product category trends in the Market (Market/Category, Channel/Customers & Competitors).
- Strategic analysis to identify business opportunities and threats.
- Elaborating sales figures and objectives per distribution channel.
- Monitoring turnover and activity KPIs of sales teams.
- Leading Projects and coordinating with other teams to improve results.
To be successful in this role, you have …
- Strong Analytical skills that allow to understand different source of data (Sell Out, Sell In, PNL)
- Must understand the basic principles of Marketing/Sales and apply them in their role.
- Communication skills are key. Must be able to write and communicate confidently and clearly, as well as listen to the responses and concerns of potential clients
- Leadership, team management, the ability to monitor and manage risk and personal organization.
- Think creatively, understand the needs of others and prioritize
- English fluently