As a Sales Development Representative (SDR) at YouGov, you’ll be the first point of contact with potential customers, playing a key role in generating new business opportunities within the Spanish market. You will focus on identifying, qualifying, and nurturing leads to help drive our sales pipeline. You will work closely with our Account Executives and Sales team to ensure smooth handoffs and contribute to the company’s overall growth goals.
In the midterm, as you acquire more expertise in all YouGov’s tools and data, you will be potentially promoted to a Junior sales position and incorporate new responsibilities, such as supporting sales efforts, identifying new business opportunities, and maintaining strong relationships with clients. You will work closely with senior sales managers and other departments to drive revenue and meet sales targets while developing your skills and gaining valuable experience in the sales field.
Key SDR Responsibilities:
- Conduct outbound prospecting through calls, emails, and social media to identify and engage potential customers.
- Qualify inbound leads and determine their readiness to move through the sales process.
- Research target accounts and industries to develop tailored outreach strategies.
- Set appointments for Account Executives, ensuring seamless handoffs for continued engagement.
- Maintain accurate records in our CRM (Salesforce) to track outreach efforts, lead status, and sales activity.
- Collaborate with marketing teams to develop campaigns and support lead generation initiatives.
- Continuously learn about YouGov's products/services and market trends to have informed conversations with prospects.
- Meet or exceed monthly and quarterly goals for meetings booked and pipeline generated.
- Report on sales activity and provide feedback for improvement in processes.
Qualifications & Skills:
- 1-2 years of experience in sales, lead generation, or customer-facing roles.
- Languages: Spanish native level & English proficiency level.
- Familiarity with CRM software (Salesforce, HubSpot, etc.) and sales tools (LinkedIn Sales Navigator, ZoomInfo, etc.) a plus.
- Excellent verbal and written communication skills, with a strong ability to engage prospects.
- Strong research and problem-solving skills to identify leads and tailor outreach effectively.
- Ability to work independently and as part of a collaborative team.
- Self-motivated, goal-oriented, and eager to learn and grow in a sales environment.
- Previous knowledge in market research would be a great plus.
- Location: Madrid area
Why YouGov?
- Competitive salary and commission structure.
- Opportunities for career growth and advancement in the sales team.
- Collaborative and supportive team environment.
- Comprehensive benefits package including meal vouchers and extra holidays
- Option to work remotely twice a week.
- Ongoing training and development opportunities.
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As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need.
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