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BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
These roles are part of the Marketing team and this experience will prepare you to work within a dynamic team and to develop practical skills in an excellent working and multinational environment. The role in Marketing is responsible for performing market and portfolio analysis, identify untapped consumer opportunities amongst other tasks.
Your key responsibilities will include:
- Drive and implement activation tools aligned with BAT brand strategy at the point of sale (POS).
- Ensure best-in-class retail execution through successful brand activation campaigns.
- Manage permanent and temporary POS materials, including implementation and tracking.
- Manage 121 Strategy including the development of campaigns, promotional plans & dynamics.
- Coordinate communication between Brand Marketing, Trade Marketing, and Field Force.
- Maintain strong relationships with agencies, suppliers, and internal stakeholders.
- Prepare business presentations reflecting project status, outcomes, and adjustments.
- Ensure compliance with environmental, health, and safety (EHS) regulations and BAT standards.
- Support excellence in activation planning and execution processes.
What are we looking for?
- University degree in Marketing, Business, or a related field.
- Master’s degree in Marketing, Digital Marketing, MBA, or similar is a plus.
- Previous internship experience in marketing departments is considered valuable.
- Fluent in English; Spanish as mother tongue.
- High proficiency in Microsoft Office tools (Excel, PowerPoint, Word).
- Strong analytical, planning, and organizational skills.
- Demonstrated proactivity, ownership, and effective oral/written communication skills.
- Skilled in project management, multitasking, influencing others, teamwork, and interpersonal relations.
What we offer you?
- We offer a market leading annual performance bonus (subject to eligibility)
- Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
- Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
- You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
- We prioritise continuous improvement within a transformative environment, preparing for ongoing changes
WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
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