We are looking for a highly skilled, data-driven, and performance-oriented AdOps Manager to join our Ad Operations team. The ideal candidate will play a key role in setting up and managing mobile performance campaigns on the Smadex DSP, with a strong focus on testing, optimization, and delivering ROAS-driven results.
You’ll be expected to translate business goals into actionable campaign strategies, monitor daily performance, and continuously iterate to meet client objectives. A deep understanding of attribution logic, MMPs, and data-led decision-making is essential.
This role demands a sharp analytical mind combined with strategic thinking—someone who can turn complex data into actionable insights and effectively tackle both immediate and long-term campaign challenges.
Your tasks and responsibilities:
- Master the Programmatic Landscape: Dive deep into the programmatic ecosystem and attribution models to build, operate, analyze, and optimize high-performing user acquisition campaigns. You'll craft winning strategies that consistently achieve and overachieve our clients' most critical KPIs (CPM's, IPM's, CPI's, CPA's, ROAS, and more).
- Drive Account Success: Take ownership of your accounts portfolio spanning various verticals and budgets. Your performance-focused approach will directly contribute to their growth and retention.
- Unravel Key Insights: Transform vast, complex datasets, reflecting the behavior of millions of mobile users worldwide, into actionable strategic and operational decisions. Your analysis will be pivotal!
- Direct Revenue Impact: Extract powerful insights from our extensive campaign portfolio to make data-driven decisions that visibly boost company revenue.
- Innovate Through Experimentation: Champion A/B testing with the power of Smadex's proprietary DSP. You'll share compelling results and collaborate with the team to continuously elevate campaign performance.
- Shape Our Future: Contribute to the development and enhancement of our product and internal processes, ensuring that data-driven insights are at the heart of every decision across all levels of the company.
- Master communication: Your effective communication will be key to this impact and to maximize the result of cross-functional collaborations (Product, ML, Account Management, etc)
What are we looking for:
- Demonstrated expertise in digital programmatic buying and mobile user acquisition campaigns.
- Deep knowledge of attribution models, post-install event optimization, and MMPs (e.g., Appsflyer, Adjust, Kochava).
- Strong experience managing performance campaigns focused on ROAS, retention, and LTV-based optimization.
- Proven ability to test, analyze, and iterate quickly to improve campaign performance.
- Analytical mindset with solid experience working with large data sets and performance metrics.
- Strong proficiency in Microsoft Excel; SQL/Python/R knowledge is a strong plus.
- Excellent understanding of campaign measurement, event-based performance, and incrementality logic is highly valued.
- Ability to adapt and thrive in a fast-paced, dynamic environment with frequently shifting priorities.
- Strong problem-solving skills and the ability to independently troubleshoot campaign or tracking issues.
- Exceptional communication skills in English, both verbal and written.
- High level of autonomy, accountability, and bias for action; you take ownership and move fast.
- Comfortable working cross-functionally with Sales, Product, BI, and Client Services teams.
Please note that we do not provide visa sponsorship. Candidates without a legal permit to work in Spain won't be considered.
What is in it for you:
- Integrate a highly motivated and young team.
- Great compensation package.
- Top location at the heart of Barcelona in a penthouse office with a rooftop terrace, barbeque, and a fully stocked fridge.
- Work from home: 2 days/week.
- Access to LinkedIn Learning.
- Meal vouchers - Tickets Restaurant monthly allowance.
- Monthly gym allowance to use in up to 30 DIR gyms around the city.
- Monthly TGIF events.
- Regular team-building events.
- Fun and friendly work environment with talented marketers and engineers from over 21 countries
- And more!
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