Quote from Hiring Manager
"Join our team! Brown-Forman is seeking a Senior Trade Marketing Coordinator. This exciting role will create, coordinate trade marketing activities and in-store implementation to drive sell-outs, aligned with brand plans.
This is your chance to be the driving force behind our brand's presence in the market. You'll directly impact our success by crafting and executing innovative strategies that connect with consumers right at the point of sale. If you're passionate about brand building and thrive in a dynamic environment, this is the role for you.
Meaningful Work From Day One
Proposes, negotiates and coordinates activations/activities aligned with the marketing , sales team and extern clients. Coordinates resources to ensure correct field execution, with the aim of increasing takeaway and prominence of our brands aligned to the Trade Mkt plan.
What You Can Expect
- Assures the correct execution of the TMK Plan including loyalty program, visibility plans, POP materials, sales force contests and all plans aimed to increase takeaway aligned to Brown-Forman Mexico policies and procedures.
- Manages, keeps track and controls budget through intern systems, ensuring a proper execution at the point of sales, aligned with the annual company strategy.
- Participates in the construction and planning of the Trade Mkt calendar.
- Provides support to the Sales Channels and extern clients for controlling, managing, and administrating activities budget.
- In-plant training related to shopper marketing activities such as product launching, tastings and plan execution.
- Monthly market visits (depending on the season) to check on our activities as well as our competitors.
- Follows up on contests for its channel's sales force, aligning with the rules and ensuring compliance.
- Negotiates continuously with suppliers to get the best resources and costs aligned with our purchasing department.
- Channel POP material inventory administration.
What You Bring to the Table
- Experience: 3 to 5 years in similar Trade / Shopper Marketing, Sales or Sales Operations positions.
- Familiarity with negotiating compromises with stakeholders and striving to reach the most beneficial agreements for the company. May involve building relationships with suppliers and customers, as well as ensuring products are profitable..
- Proactive, forthcoming and with initiative, decision maker.
- Ability to achieve goals in a timely manner while providing excellent client service
- Flexibility and adaptability to change.
- Ability to work in a high-pressure environment, meet deadlines and simultaneously develop, deploy, and coordinate multiple projects
- Self–motivated.
- Budget planning and administration.
- Ability to build productive relationships across all levels, functions and cultures
- English 80%.
- Advanced Microsoft Office (Excel, PowerPoint).
- Information analysis.
- Excellent oral and written communication skills.
What Makes You Unique
- You must be organized, know how to prioritize your activities, be an expert in database management and objection handling.
- Storytelling, the ability to make external and internal clients fall in love with your work, proposals, presentations, conversations, etc.
- Create and do different things that generate acceleration in business development
Who We Are
We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.
What We Offer
Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.
\#LI
Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.
Business Area: Americas Division
Function: Trade Marketing
City:
Guadalajara
State: Jalisco
Country: MEX
Req ID: JR-00009142